United Way of Greater Cincinnati (UWGC) has named Teresa Hoelle as its new vice president of marketing. She will fill a strategic role for UWGC as a member of the executive leadership team and will lead the communications and marketing strategy for the 6th largest United Way in the U.S.
The appointment was effective August 22, 2016 and follows an extensive national search involving more than 120 applicants and several rounds of interviews.
UWGC president Rob Reifsnyder said, “We are excited to have someone with Teresa’s strong background, passion for our work and love of our region joining us. She brings to the position nearly two decades of marketing, external relations, business development, and management experience in the for-profit and non-profit sectors.”
Hoelle most recently was vice president of institutional advancement for ArtWorks, which provides employment and training for local teens, artists, and entrepreneurs, overseeing its fundraising and communications strategies to help the organization double its budget from $1.5 to $3.3 million within three years.Hoelle most recently was vice president of institutional advancement for ArtWorks, which provides employment and training for local teens, artists, and entrepreneurs, overseeing its fundraising and communications strategies to help the organization double its budget from $1.5 to $3.3 million within three years.
“I am thrilled to join United Way of Greater Cincinnati – a community thought leader and the organization best positioned to fight for the education, health and financial stability of every community member in our region,” Hoelle said.
She serves on the boards of MORTAR and the Executive Service Corps of Cincinnati. Previous community involvement included serving on the boards of Findlay Market, University of Cincinnati’s College-Conservatory of Music and Cancer Support Community, and volunteering with the Cincinnati Art Museum and Second Sundays on Main in Over-the-Rhine. She is a graduate of the Non-Profit Leadership Institute of Greater Cincinnati, Cincinnati USA Regional Chamber’s inaugural C-Change class and ArtsWave’s BROADway Bound. She was recognized as a Business Courier Forty under 40 recipient in 2006.
Hoelle holds a masters of business administration with concentrations in marketing and global business from the University of North Carolina in Charlotte, and a bachelor of science in education from Miami University, Oxford, Ohio. She lives in Clifton with her husband, Scott Provancher, and their son, Charles.