Recent News

February 14, 2018

Step Up Cincinnati Walking Challenge Launching in April

Three local nonprofits are launching an employer walking challenge designed to accelerate neighborhood health improvement strategies across the region while activating employer wellness programs.

The go Vibrant Step Up Cincinnati Challenge, presented by Gen-H, is a 30-day walking challenge coordinated by The Health Collaborative, go Vibrant, and the United Way of Greater Cincinnati.

Building on the success of the Step Up Cincinnati Challenge in 2016, The Health Collaborative once again partnered with United Way to collect “wagers” from employee teams during the fall 2017 campaign.


Click here to register for the Step Up Cincinnati Challenge


“With engagement from our region’s employers, we become better positioned to achieve our vision for a stronger, healthier community, putting us steps closer to achieving the United Way Bold Goals through the community’s Gen-H health agenda and go Vibrant’s neighborhood health initiatives,” said Rob Reifsnyder, President & CEO, United Way of Greater Cincinnati. 

New this year, The Health Collaborative also partnered with go Vibrant, which coordinates the annual neighborhood Million Step Challenge, to present a user interface that seamlessly integrates step counts from wearable technology to the website. Steps will be tracked and logged via fitness device, free app or smartphone, or company health portal and linked to the go Vibrant portal. The aggregate steps will then be reported on the Challenge website, where a real-time leaderboard will be available during the challenge, as well as news and events, community walking routes, and promotion materials for employers to share with employees before and during the challenge.

“The health of our community is a shared asset,” says Craig Brammer, CEO, The Health Collaborative. “Its value is determined by how much we invest in it. This Challenge does just that: investing in the communities while challenging our local employees to step towards healthier behaviors.”

“At go Vibrant our mission is to make active living irresistible in Greater Cincinnati,” said Laura Chrysler, Executive Director, go Vibrant. “We are excited to bring another step challenge to our community – this time, activating our local organizations as leaders in active living while fostering healthy competition amongst area employers.”

The wager, or entry fee, is staked to the challenge based on the size of the participating organization. The teams with the highest average steps per participant rake the pot to have the proceeds donated in their name to Gen-H and go Vibrant to support their neighborhood health improvement strategies.

The winners (organizations with less than 1,000 employees, and those with more than 1,000 employees) will then be recognized at the Cincinnati Business Courier’s Healthiest Employers celebration in early May 2018.  The 30-day walking challenge will run from April 1 through April 30, 2018. 


Cincinnati USA Regional Chamber


Creating Healthy Communities (a program of the Cincinnati Health Department)

The Episcopal Church of the Redeemer

Fifth Third Bank

GBBN Architects

General Electric

The Health Collaborative

London Computer Systems

Mercy Health

Michelman, Inc.

Ohio National Financial Services



YMCA of Greater Cincinnati

Organizations wishing to participate in the 2018 challenge can still do so at or by contacting