United, We Can
Building a strong community where all people can thrive depends on your generous support.
Moira's Message: The Gift of HopeFor the 34th year, UWGC has joined forces with The Cincinnati Enquirer to promote the Wish List and support local families in need.
Two big United Way events converge today; events providing our current—and new—supporters the opportunity to lift up our struggling neighbors.
Giving Tuesday is always a wonderful way to kick off the giving season. It is especially important this year, as families throughout our region struggle with the impact of the pandemic. Unemployment in industries such as restaurants and travel has a growing number of parents and children who never before sought help wondering where their next meal will come from or whether they can keep a roof over their head.
At the same time, the normal holiday relief safety net is compromised. The robust nonprofit sector in our region, which normally operates with very low overhead, is doing its best. Sixty-five percent of organizations in our region are delivering services differently and shouldering the costs of those pivots, such as transitioning home visitation services to virtual platforms. Many nonprofits are reducing administrative costs and taking other measures to stay afloat. Twenty-one percent of agencies surveyed have discontinued programs or services, with an additional twenty percent considering or planning to end services.
Nonprofit staff throughout Greater Cincinnati work tirelessly, much like our region’s healthcare heroes, doing their best to provide urgent food, shelter and mental health relief all while putting themselves at risk. But they, and the people they serve, need help. Giving Tuesday is a great time to answer the call.
The other United Way event kicking off today is our annual Wish List. This is the 34th straight year we have joined forces with The Cincinnati Enquirer to promote the Wish List and support local families in need.
I’ve seen some of the touching stories:
- A 3-year-old in a wheelchair who needs a swimming vest and height-adjustable hammock chair stand and chair swing
- A 6-year-old with a brain injury needs a special iPad to help communicate and a medical bed with a lift device
- A foster teen emancipating from the care of the state and facing life on her own hopes for help furnishing her apartment
Look for these stories in the Enquirer. Wish List is our annual reminder we are all united in giving. I hope you’ll join us this year.
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